A recognized leader in the field of social enterprise, First Book works closely with its network of corporate partners to develop new ways to use private sector strategies for the public good.
First Book customizes partnerships to meet our corporate partners’ goals and provide new books and educational resources to children from low-income families. From award-winning cause-marketing campaigns to employee engagement programs and media-friendly events, First Book can help distinguish a company’s brand and energize consumers and employees about an organization’s support of literacy and children’s education.
KPMG and First Book have created KPMG's Family for Literacy - a unique employee engagement program featuring volunteer opportunities, book distributions, celebration events and fundraising efforts that provide books for First Book programs in KPMG communities. Since 2007, KPMG employees, spouses, families, interns and retirees have come together to provide 2.5 million new books to children in need.
Since 2009, customers at dd's DISCOUNTS stores nationwide donated over $1,000,000 to provide children at schools and programs in low-income communities with new books during the back-to-school season.
In 2008, Target launched School Library Makeovers in partnership with First Book. We have since distributed more than 415,000 new books to children in need at 3,000 schools nationwide. In fall 2010, Target Read With MeSM reaffirmed Target's commitment to education by distributing one million books with First Book and pledging a total of $1 billion to education efforts by 2015.
Cheerios® and First Book share the belief that reading is a key building block for learning and life. Since 2003, the Cheerios Spoonfuls of Stories®, and now Cheer On Reading®, program has given away more than 78 million books inside Cheerios boxes and donated more than $4.4 million to First Book to help put books in the hands of children from low-income families. In spring 2013, Cheerios and First Book expanded Cheer On Reading® to older kids for the first time in the history of the program, by including chapter books in specially marked boxes of Honey Nut Cheerios®.
Molina Healthcare, Inc.
Molina Healthcare, Inc., a FORTUNE 500 company that provides managed health care services to beneficiaries of Medicaid and Medicare programs, has a legacy of giving back to its communities to promote the health and well-being of low-income families. Together, First Book and Molina have provided hundreds of thousands of books to children in need across the country. Through Helping Hands, the company’s volunteer program, Molina employees have also taken an active role in the distribution of the donated books across the 11 states in which Molina operates as well as in the primary care clinics where Molina provides care for low-income families. Molina Healthcare, Inc., continues to provide substantial logistical and financial assistance to First Book in pursuit of its mission to reach all children in need.